All ideas

bi -directional sync of records/segment details so they can leverage our identity resolution capabilities. This is needed by customer, Convatec, but probably many others too.

Our business does not populate all of the available fields within the ODP platform with data and therefore when a marketer is building a segment they have to scroll through multiple options of fields that can not be used. We would like a way to Hi...

ODP made some updates to their SFMC segment sync app whereby designating email as a primary key is required. This is an issue for existing SFMC data extensions that do not use email address as primary key. We are requesting that ODP invesigates an...

Most enterprise customers use an API layer to connect to many cloud and on-prem systems rather than direct. Having a connector to MuleSoft AnyPoint would be very valuable

I see Amplitude as a hopeful integration often with prospects usually around Web Experimentation. Lately this came up when discussing ODP and bringing in Amplitude data/personas for future segmentation.

Sync Mparticle audiences to ODP for use with real time segmentation, web & feature experimentation as well as CMS visitor groups.

Have an audit log report for user roles (permisison changes and teh admin responsible for the change) and allow for us to report when 'PII viewer' has been turned on/off for a certain user. We would like to see when 'PII Viewer' permissions are gr...

Ability to send ODP Segments and customer data to dot digital Ability to send dot digital campaign event data back to odp

Add additional functionality to include feature flags in the Slack integration so that when a flag is changed a notification is made to a Slack channel

Analytics Toolkit is an experimentation focused analytics platform. It has a very high positive feedback by a highly matured Experimentation customers using it that claims to have helped them with insights on conversion funnels, etc.